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Awubi

Postpartum care, powered by AI.

Real-time tracking · NHS/WHO-aligned insights · Personalised AI support for every parent, anytime, anywhere.

NHS/WHO alignedAI-poweredFree to join

Follow along as we build

Everything in one place

Built for the first weeks and beyond

Event Logging

Log feeds, sleep, nappies, medications, and growth in one tap. Real-time timers, pattern recognition, and NHS/WHO-aligned insights so you always know what's going on.

Medication Tracking

Track vitamins, supplements, and prescribed medications for your baby. Set doses and schedules, log when each one was given, and get reminders so nothing gets missed.

Build Your Village

Add partners, grandparents, and co-carers to a shared household. Everyone stays in sync. No more "did you do the last feed?" Everyone who matters is in the loop.

Golden Time

Your baby's optimal sleep window, calculated from sleep science and their own unique patterns. Hit the window and everyone sleeps better.

Plus

AI Sleep Schedule Creator

A personalised daily sleep schedule built from WHO 2019 guidelines and your baby's own tracked patterns. Nap timings, wake windows, and bedtime calculated for their age, updated as they grow.

AI-Powered Support

Smart event reminders that learn your baby's rhythm and nudge you at the right time. More AI features on the way.

✦

More features on the way: milestone tracking, mood logging, health records, and more.

How it works

Intelligent care in three steps

Track

Log sleep, feeds, and nappies in seconds. Designed for one-hand use at 3am.

Analyse

AI processes your baby's patterns in line with NHS and WHO guidelines.

Support

Receive personalised, evidence-based guidance when you need it, in plain language.

Pricing

Simple, transparent pricing

Start for free. Upgrade when your family needs more.

Single Child

£0

Always free

✓Unlimited activity tracking (feeding, sleep, nappies)
✓Growth measurements and charts
✓Medication logging
✓Smart reminders
✓2 caregivers total (you + 1)